Blog
Notes on technical writing, developer marketing, and the machines now reading both.
2026
- October 22 / 4 min read
A minimum viable content strategy
You'll need a content strategy eventually, just not before you have content. Minimum viable content is four pieces: docs, a thesis, a guide, and how-tos. - April 21 / 4 min read
Technical writing advice from astral codex ten
Scott Alexander's writing advice applied to technical content marketing. Go deep or go thoughtful — never write the billionth explainer. - April 1 / 10 min read
What is technical content marketing?
Technical content marketing wins developers by teaching them something real. What counts, who it's for, the building blocks, and how AI is changing it. - January 9 / 8 min read
What Claude Code builds with
I asked Claude Code to build an analytics platform and pick its own tools. What it chose, what it rejected, and why devtools need to plan for agents.